"We're the best at what we do. There is not an idea in the world which our experts didn't think of, evaluated or implemented. Why do we need innovation management if we're already doing great?" I'm sure that every innovation management practitioner hears a statement like...

Is it unreasonable to expect that employees in your company occasionally come up with a solid idea or two on how to improve your business? I don’t think it is. If anything, as we become more experienced, more proficient and generally wiser, we should be coming up with ideas on how to improve the world around us all the time.