Innovation Maturity Assessment

Evaluating Your Innovation Capabilities

The Lusidea Innovation Maturity Assessment (LUSIMA) is a tool designed to evaluate an organization's current innovation capabilities and maturity.

Tailored for both public and private sector entities, this assessment provides a detailed snapshot of your innovation strengths and areas needing improvement, helping you to strategically enhance your innovation processes.

Measure your innovation capabilities across key areas.
Identify improvement opportunities.
Align innovation efforts with organizational goals for sustained growth.

Innovation Maturity Assessment



It will take approximately 6 minutes to complete this innovation maturity assessment. You will be asked to assess your innovation culture, processes, tools, and strategy by answering 3-5 questions for each category.

All responses are strictly confidential and data from this assessment is reported only in aggregate. Personal information will be encoded and will remain confidential.

If you have questions at any time about the survey or the procedures, please contact us by email at

Culture (1/6)

How do employees perceive themselves in your company?
How often do you engage other people to help you do your job?
Do your colleagues trust each other and the management?
Are you allowed to take risks when performing your regular job?
Are you allowed to propose changes and adjustments to your business activities?

Processes (2/6)

Do you have a part of work time dedicated to innovation?
Who is the main source of ideas in your company?
What does your innovation methodology include?
Which ideation techniques are used in your company?

Tools (3/6)

Does your company provide innovation training?
What kind of innovation training does your company provide?
How are ideas captured?
How are ideas managed, evaluated and developed in your company?

Strategy (4/6)

How well do the ideas align to your company's strategy?
Which metrics do you monitor to analyze your innovation?
Who leads innovation in your company?
Who advocates and communicates about innovation?

About You (5/6)

Where is your role positioned in the company hierarchy?
How important do you think innovation should be for your company?
How interested and willing would you be to participate in innovation?

About the Company (6/6)

Number of employees
Annual revenue (in M USD)

Comments and Suggestions

Would you like to add any thoughts, feedback or other comments?

Thank you!

Thank you for completing the Innovation Maturity Assessment. Your responses have been recorded. If you have any further comments or questions, please contact us at

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Learn more about Innovation maturity Assesment

What is the Lusidea's Innovation Maturity Assessment (LUSIMA)?

The Lusidea Innovation Maturity Assessment (LUSIMA) is a detailed evaluation framework designed to measure an organization's innovation capabilities and maturity at a specific point in time.

The primary purpose of LUSIMA is to provide a comprehensive snapshot of an organization's innovation maturity and identify areas for improvement. The assessment helps organizations understand their current position on the innovation maturity scale and offers actionable insights to enhance their innovation processes, culture, and strategy.

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How does the Lusidea Innovation Maturity Assessment work?

Lusidea's approach to innovation management stands out due to its commitment to innovation excellence and adherence to ISO 56002 standards.

Unlike traditional methods that may be rigid or generic, our approach is both agile and responsive. The LUSIMA operates through a structured survey that is divided into six main topics: Culture, Processes, Tools, Strategy, About You, and About the Company.

Each topic consists of multiple questions designed to capture various aspects of innovation within the organization. Respondents select one of five possible answers that best represent their views. The responses are collected over a predefined period, typically through Surveys, ensuring confidentiality and anonymity.

Once the responses are gathered, they are aggregated and analyzed to calculate an overall innovation maturity score, which categorizes the organization into one of five maturity levels: Deficient, Initial, Managed, Optimized, and Continuous Innovation.

This method allows us to offer customized solutions that are not only innovative but also practical and sustainable, ensuring that our clients achieve long-term success and growth.

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What are the key topics covered in the assessment?

The assessment is divided into six main topics, each contributing differently to the overall score:

- Culture: This topic evaluates how employees interact, collaborate, and are motivated to innovate. It explores the extent to which the company culture supports innovation and risk-taking.

- Processes: This topic examines the existing innovation structure within the organization. It looks at how employees engage in innovation initiatives, the organization of innovation efforts, and the support provided by current policies.

- Tools: This topic assesses the methodologies and tools used to support innovation. It focuses on how ideas are generated, managed, and developed within the organization.

- Strategy: This topic evaluates the alignment of innovation with the organization's business strategy. It examines how innovation is communicated, advocated, and measured within the organization.

- About You: This section provides a personal perspective on the significance of innovation across the organizational hierarchy. It does not contribute to the overall score but offers valuable contextual insights.

- About the Company: This section collects basic information about the company, such as size, revenue, and industry sector. Like "About You," it does not affect the overall score but provides important background information.

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What are the five maturity levels in the Lusidea Innovation Maturity Assessment?

The assessment categorizes organizations into one of five maturity levels based on their percentage score:

- Deficient (0-25%): Characterized by minimal innovation efforts and a rigid culture not conducive to innovation. Ideas are rarely implemented, and there is no clear innovation leadership.

- Initial (26-45%): Represents early attempts at innovation, usually within small groups. The company culture is slightly flexible, recognizing ideas but lacking formal processes to develop them. Management commits limited resources to innovation.

- Managed (46-70%): Indicates structured innovation methodologies and a supportive culture. Risk-taking is tolerated, and idea management processes are formalized. Innovation efforts are more aligned with departmental objectives.

- Optimized (71-90%): Characterized by advanced innovation methodologies and high management involvement. There is a dedicated senior innovation role, and idea management processes are integrated with product development tools.

- Continuous (91-100%): Reflects a highly developed innovation organization where innovation is critical to success. The company culture demands and rewards risk-taking and unconventional thinking. Innovation is fully integrated with corporate strategy, and all employees are engaged in innovation initiatives.

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What recommendations are typically provided based on the assessment results?

Based on the assessment results, the Lusidea team provides detailed recommendations to help organizations improve their innovation maturity. These recommendations typically focus on the following areas:

- Enhancing Organizational Culture: The focus is on promoting open communication, celebrating both successes and failures, fostering creativity, and building trust within the organization. Recommended activities include team-building exercises, design thinking training, and effective communication workshops.

- Improving Innovation Processes: This involves defining and scaling innovation methodologies across the organization, breaking down existing silos, and establishing a comprehensive innovation management framework. Activities may include intensive communication campaigns, creative methods training, and tracking the utilization of dedicated innovation time.

- Upgrading Tools and Techniques: Deploying an innovation management platform, educating key personnel through a "train the trainer" approach, and providing basic creative methods training are crucial. Quick wins can be achieved by implementing tools for idea capture and development.

- Aligning with Business Strategy: Ensuring that innovation efforts are in line with the overall business strategy, formalizing innovation leadership roles, and defining robust innovation analytics methodologies. Recommended steps include developing a cohesive innovation strategy, steering innovation campaigns towards strategic objectives, and establishing metrics to measure innovation success.

These recommendations are designed to bridge the gap between the current maturity level and the desired future state, helping organizations enhance their innovation capabilities in a systematic and effective manner.

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